Bangkok: Wednesday 29 January 2025

Hotel Commercial Experts, are you looking for ways to boost your revenue and engage with today's travellers? Consider the immense potential of experiential gifting, especially around key holidays like Valentine's Day. Recent data shows that the 2024 Valentine’s Day period saw a remarkable $14.2 billion in spending, with a significant 40% of gifts purchased online.

But perhaps the most telling trend is that 41% of gift recipients are now preferring memorable experiences over traditional material gifts. This indicates a clear shift in consumer preference toward experiences that create lasting memories.

 

For hotels, this presents a tremendous opportunity. Across the industry, successful gifting campaigns around this period have seen impressive returns, with gift cards averaging hundreds of dollars in value. The experiences that resonate the most? Think relaxing spa days, elegant afternoon teas, and exquisite dining experiences – all within reach for hotels of all sizes.

By creating online gift options focused on romantic and experiential packages, you'll not only capture the attention of last-minute shoppers but also generate valuable revenue and build a stronger connection with your guests. These experiences create an emotional bond with your brand, turning a gift into a memorable moment.

The time to act is now. Ensure your online gifting strategy is primed for Valentine's Day 2025, and you’ll be well-positioned to make the most of this significant gifting opportunity.

Author: Nazmus Shaine Sakib

#HotelMarketing #ExperientialGifts #HotelRevenue #ValentinesDayMarketing #HospitalityTrends